Gainesville Digital Marketing

Need Digital Marketing Services in Gainesville, GA? Start here. We don’t make our clients sign long-term contracts because we don’t want to “lock you in.” We want our clients to want to stick around because of the results they are getting.

SEO isn’t magic, and it isn’t a quick fix. SEO done right is about becoming a better resource for your customers. Google wants to give its users the most relevant results, so our approach is built around helping you become a resource for your customers and earning better rankings.

Gainesville Website Design

Your website is the conversion point for most of your digital marketing initiatives, so it has to do an effective job of winning the confidence of your users. We’ll help you solve the challenges of speed, performance, usability, conversions, and beautiful design to create a website experience that will help you convert more Gainesville traffic into leads and customers. A website design project will cover:

• Design meeting to discuss the direction of the project.
• Design mock-ups for approval.
• Updated front-end design with improved UX/UI layouts.
• Mobile responsive for all devices.
• Performance tuning with image compression, caching, and page speed optimization.
• Customized backend for content management.
• Conversion rate best practices implementation.
• Training and support for website management.

Info on Web Design in Gainesville

Gainesville SEO Services

Get your business ranked higher in Google for more local searches in Gainesville. The first step in getting better rankings in Gainesville, GA is to become a better “resource” for your users. We start by optimizing and expanding website content to better answer the questions your potential customers will have. This approach starts on the home page, and funnels down to product pages, service pages, category pages, and FAQs. A few highlights of our SEO service in Gainesville include:

• Optimized code structure with structured data and meta data.
• Image compression, optimization, names and alt attributes.
• Optimized internal linking, site architecture, and content structure.
• Full crawl and audit of the entire site, analyzing elements for issues and optimizing weaknesses.
• Content development for new unique and in-depth page content.
• Link profile audit, cleaning, and optimization.
• Link acquisition to improve link metrics.
• Business listing management and creation across the local ecosystem.

Info on SEO in Gainesville

Gainesville Google Ads Management

Much like SEO, Google Ads management requires a focused approach for businesses around Gainesville. We provide individual location keyword research, campaigns, ad groups and ads. Each campaign gets its own display and remarketing animated ad design. Conversions and analytics are also tracked for granular reporting. We manage search terms, negative keywords, and A/B testing on ads along with trend analysis to continually improve and optimize ad performance.

A few of the features of our Google Ads management:

• In-depth keyword research and negative keyword use
• Animated display ads to capture attention
• A/B testing on ads to determine top ad performance
• Data trend analysis to optimize campaigns
• Conversion tracking and analytics linking for clear reporting
• Local extensions for ads in map listings
• Call out, message, sitelinks, and call extensions to improve ad click-through
• Analytics dashboard to monitor campaign performance

Info on Google Ads in Gainesville

Gainesville Social Media Marketing

Social Media is another important digital marketing channel for businesses in Gainesville. Each location needs to cater to its own audiences and demographics. SEOteric will help with location page set up and optimization and get a strategy in place for connecting with that audience. We help businesses with brand-wide social media advertising as well as location specific posting, advertising, and promoted stories. We can help you leverage Facebook, Instagram, LinkedIn, Twitter, and Google Posts (plus several other platforms) in the Gainesville area to get your brand in front of your target audience in social media.

A few features of our Social Media Marketing:

• Audience creation for specific targeting
• Ad and message creation
• Pixel implementation and conversion tracking
• Audience and message refinement based on campaign performance
• Competitive and social content gap analysis
• Strategy development and implementation
• Analytics dashboard to monitor campaign performance

Info on Social Media in Gainesville