SEOteric Serves Clients in Salinas, CA
Modern SEO is about knowing how to optimize all aspects of your website. SEO involves technical components, content, links and credibility signals, and user engagement metrics. As competition and scope increases, so does the need to be stronger in each area. Our Salinas CA SEO Agency packages are designed to influence the things that will help get your business ranked for the keywords that matter in your area.
As an Salinas SEO Agency - Search engine optimization is what we are known for - and it's what we do best. We have a deep knowledge and expertise of getting results. Since our inception in 2009, it's been at the core of who we are. We love search because - more than any other digital channel - there is already likely an established need and an intent to act on it. When there is existing demand for a product or service, it's the best overall channel to get in front of new customers. Below, you'll find some insights into our service offering, the deliverables, and some information about timeline and expectations.
AVG Increase in SEO Traffic
AVG Increase in Sales & Leads
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Transparency & Clarity of Deliverables
Get your business ranked higher in Google for more local searches in Salinas. The first step in getting better rankings in Salinas, CA is to become a better "resource" for your users. We start by optimizing and expanding website content to better answer the questions your potential customers will have. This approach starts on the home page, and funnels down to product pages, service pages, category pages, and FAQs. A few highlights of our Salinas SEO services include:
We are one of the few Salinas SEO Companies that publishes our pricing and package details online . We aim to be fair and transparent in our approach, deliverables, and scope. Our SEO packages are structured to give you the best chance to compete in your market - whether that is local, national, or global. We've help early stage businesses up to global enterprises solve difficult SEO challenges and gain new exposure in Google.
Each package has an allotment of "points" you can use to execute your SEO plan. This approach will end up saving you thousands of dollars per month VS assembling and executing with an in-house SEO team. Expand your marketing to attract customers in Salinas, Monterey, Santa Cruz, Watsonville, Marina, Hollister and where ever else you want to reach.
These packages give us a starting point to find a solution for you. Don't sweat it. We can create a solution that works for you.
EARLY STAGE BUSINESSES WITH LESS THAN 1M IN REVENUE (12 POINTS/MONTH) This package is designed to help get you started, and focuses on the foundational items to help a small business start growing in Salinas. Ideally for local business with less than 1 million in revenue. This package combines Local SEO and Google Business Profile Optimization for a perfect mix of impact in a local market. For less than the cost of one employee, you get access to your own SEO Specialist.
This plan gets 12 points per month with a detailed plan for executing your SEO Strategy. We target your primary city of Salinas. It also includes project management and 1 monthly consulting meeting where you get to discuss Progress, Results, and Opportunities (Our PRO Cadence). You'll also get our marketing dashboard where you can monitor important KPIs like keyword rankings, conversions, traffic, and so much more.
$750/mo
SMALL BUSINESSES WITH MORE THAN 1M REVENUE (25 POINTS/MONTH) An Out-Of-The-Box SEO Plan for the growing small business in Salinas with more than 1 million in revenue. This package combines Local SEO and Google Business Profile Optimization for a perfect mix of impact in a local market for businesses targeting Salinas, Monterey, Santa Cruz, Watsonville, Marina, Hollister, and other areas in CA. For less than the cost of one employee, you get access to your own SEO Specialist.
This plan gets 25 points per month with a detailed plan for executing your SEO Strategy. We target you main location plus surrounding areas (based on the number of points available). It also includes project management and 1 monthly consulting meeting where you get to discuss Progress, Results, and Opportunities (Our PRO Cadence). You'll also get our marketing dashboard where you can monitor important KPIs like keyword rankings, conversions, traffic, and so much more. More aggressive than the Starter Package, this package allows for more monthly utilization and points, helping you take your SEO efforts further.
$1,500/mo
ESTABLISHED SMALL BUSINESSES (50 POINTS/MONTH) An Out-Of-The-Box SEO Plan for established small businesses in Salinas. This package combines Local SEO, Regional SEO and Google Business Profile Optimization for a perfect mix of impact over a wider area. For less than the cost of one employee, you get access to your own SEO Specialist.
This plan gets 50 points per month with a detailed plan for executing your SEO Strategy. We target you main location in Salinas, Monterey, Santa Cruz, Watsonville, Marina, Hollister plus surrounding areas in CAfor a wider search marketing footprint (based on the number of points available). It also includes project management and 1 monthly consulting meeting where you get to discuss Progress, Results, and Opportunities (Our PRO Cadence). You'll also get our marketing dashboard where you can monitor important KPIs like keyword rankings, conversions, traffic, and so much more. More aggressive than the Growth Package, this package allows for more monthly utilization and points, helping you take your SEO efforts further into more markets, more landing pages, and a wider organic footprint.
$3,000/mo
ESTABLISHED SMALL TO MEDIUM SIZED BUSINESSES (80 POINTS/MONTH) An Out-Of-The-Box SEO Plan for established small to medium sized businesses in Salinas. This package includes a potential mix of Local SEO, Regional SEO, E-commerce SEO, and/or National SEO for an SEO approach appropriate for competitive keywords and markets throughtout CA.
This plan gets 80 points per month with a detailed plan for executing your SEO Strategy. You also gain access to a dedicated Account Representative and 2 support specialist to execute the campaign. We target you main location in CAplus surrounding areas in Monterey, Santa Cruz, Watsonville, Marina, Hollister across CA (based on the number of points available). It also includes project management and biweekly consulting meetings (every 2 weeks) where you get to discuss Progress, Results, and Opportunities (Our PRO Cadence). You'll also get our marketing dashboard where you can monitor important KPIs like keyword rankings, conversions, traffic, and so much more. More aggressive than the Growth Package, this package allows for more monthly utilization and points, helping you take your SEO efforts further into more markets, more landing pages, and a wider organic footprint.
$5,000/mo
Reach out and get a quote. As a full-service Salinas SEO company, we can often create a custom solution for multi-location and enterprise businesses based on each organization's needs. Reach out to our team and let's find a solution that fits for you.
Artificial Intelligence is here, and it's here to stay. The question is - how do we use it? SEOteric is on the leading edge of AI, integrating trend analysis and AI tools into our development and marketing solutions for our clients in Salinas. It's important to note that AI is more of a "co-pilot" and a tool to be used by professionals. In the right hands, it can increase efficiency and effectiveness of initiatives. It's not a replacement for strategy and execution, but a tool that can help achieve new and exciting things. We don't use AI as a replacement for talent - but we do leverage it to create new opportunities for growth.
In order to rank in Google, you have to be the best answer to the query. We'll research and develop content, optimize it, and refine it to turn your website into the best resource for Google and your potential customers. This involves creating new pages, editing and optimizing existing pages, and creating new internal link opportunities to strengthen the on-site signals needed for relevance.
To rank with Local SEO in Salinas or the nearby areas of Monterey, Santa Cruz, Watsonville, Marina, Hollister, we have to also be locally relevant and target customers with localized content. A high percentage of searches now have a local intent, so being locally relevant helps win more search visibility in the Salinas, CA area.
That process typically involves the following initiatives:
Real links - from real websites. In addition to being a good resource, you also need credibility. We'll help you acquire new inbound local links and citations from relevant, real and credible websites. Links that matter for local SEO in Salinas often meet the requirements of being "followed" (meaning Google is allowed to crawl and follow the link, and pass ranking metrics), attainable (the link makes sense from a time and resources perspective), relevant (within the same or related topics to the target website), credible (it has its own link and topical authority), and real (it exists for users and not just for link purposes). Local links from business near Salinas, Monterey, Santa Cruz, Watsonville, Marina, Hollister and close to your service area can also impact local ranking potential.
Citations tend to be from sources that pass information like local listings or resources, and sometimes may be followed or no-followed, but can have an impact on overall relevance, credibility, and prominence. Links are one measurement of EEAT (Experience, Expertise, Authority and Trust), and we help you build credibility as we acquire relevant link opportunities. Some of the strategies used to get links include:
An important signal for Google is that users accomplish their search goals. This could be in a conversion event on your website, or that they found what they wanted and ended their search with your website. We'll help you create a user experience that encourages more conversions and search accomplishment. The result is increasing leads/sales and giving Google important machine learning data that may increase ranking potential.
If you are needing to capture more local leads from the Salinas, CA area, you have to give your users what they need. Providing detailed product and service information, answers to frequently asked questions, clear calls to action, and the ability to track and follow up on leads is a formula to convert more website visitors into sales and leads. This is especially true when local users in the Salinas, CA area are looking for a good local solution.
That process typically involves the following initiatives:
We'll analyze and optimize technical components of your website to ensure that it meets the requirements of crawlers and users - things like performance, indexing, information architecture, and local structured data for Salinas.
Technical SEO is one of the often overlooked aspects of SEO, but without a sound technical foundation you can jeopardize other good strategies. Good content without proper URL structures or internal linking can cause orphaned pages or crawling issues. Search results and faceted search without proper canonical usage can cause loads of indexing issues. As you build out a website, it's important to know how Google will crawl, render, and index each page and section of content to ensure the best ranking potential.
A few of the ways we handle technical SEO include:
We provide deliverables and proof of work for what we execute like website changes, research, and content updates. You'll see the results grow over time with our up-to-date marketing dashboards. Regular consulting meetings will keep you up to speed on marketing initiatives. If you have felt in the dark or not clear on what your getting with your SEO services, working with us will be refreshing.
Our process works by clearly defining the gap of where you are and where we need to go. This Competitive Intelligence is specific to you - your market and your services. We take the guesswork out of SEO and marketing by establishing a clear path to improvement, delivering case-study worthy results across many industries and scopes.
Most campaigns will get the following deliverables along with their analytics and reporting:
Our Goal is That Every Client Becomes a Case Study.
Franchise Marketing
Your Pie trust SEOteric with their website, SEO and Google ads for their 70+ franchises, as well as franchise recruiting for new franchise leads.
Increase In SEO Conversions
Local SEO + Google Ads
4esthetics Lounge trust SEOteric with their website, SEO and Google Business Profile, and Google Ads for their location in Lexington, KY.
Increase In Overall Conversions
Enterprise SEO + Consulting
World Bank via CGAP and FinDevGateway trust SEOteric with SEO consulting and guidance for their digital teams.
Increase In Organic SEO Traffic
Multi-Location Digital Marketing
Kaizen Auto Care trust SEOteric to manage digital marketing and SEO for their 40+ locations across the country. (Yes, 15X - ask for the chart.)
Increase In Organic SEO Traffic
We Know SEO in Salinas, CA
SEO Services in Salinas, California are essential for businesses looking to enhance their online presence and attract more local customers. With the increasing reliance on search engines for finding products and services, having a strategic SEO approach is vital. Local SEO services focus on optimizing a website to rank higher in search results for relevant local queries. This includes keyword research, on-page optimization, and creating local business listings to ensure businesses in Salinas can reach their target audience effectively. By utilizing these services, companies can improve visibility in search results, drive traffic to their website, and ultimately increase sales. In addition to improving online visibility, SEO Services in Salinas offer analytics and reporting to track the effectiveness of various strategies. This data-driven approach allows businesses to adapt and refine their tactics to maximize results continually. Salinas companies can benefit from tailored SEO strategies that take into account their unique market dynamics and competition. With the expertise of local SEO professionals, businesses can implement best practices that not only enhance their website but also engage potential customers through quality content and user experience. Investing in SEO Services is a smart move for businesses in Salinas looking to thrive in today's digital landscape.
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