Headline Booking was in its early stages when they partnered with SEOteric. The goal was to leverage search to provide lead opportunities for booking talent for events. There is a huge opportunity in search, and if we can position HBG in search to earn some of this traffic, they could see the growth they were wanting.
The first thing we did was improve the brand image with a major website overhaul. This included design and content development for the main services offered.
SEOteric employed a powerful SEO strategy to position Headline Booking in non-branded searches across the industry. We wanted exposure for people looking for individual artists and categorical searches.
Conversion Rate Optimization
SEOteric developed a conversion rate optimization strategy to increase the number of conversions on the website from organic search traffic.
390+Average MONTHLY Website Leads.
127KMonthly Search Impressions.
90%Total Organic Traffic VS Other Traffic Channels.
95%Discovery Related Searches.
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